Brazil’s Itau lures 10 mln clients to its digital bank

A logo of Itau bank is seen in a branch at Vina del Mar, Chile July 30, 2019. REUTERS/Rodrigo Garrido/FilesSAO PAULO, Oct 13 (Reuters) – Brazil’s biggest lender Itau Unibanco Holding SA (ITUB4.SA) has lured 10 million consumers to its digital bank iti, tripling its client base since January, a bank executive said in an interview on Wednesday.Itau’s push to gain clients comes as fintechs such as Berkshire Hathaway Inc-backed (BRKa.N) Nubank and General Atlantic’s Neon have been adding millions of clients from traditional banks, as well as the unbanked population.iti’s director Joao Araujo said it has targeted …
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